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Police Scotland launches new domestic abuse campaign
A new campaign, launched today, calls on men to reflect, take action and stop domestic abuse before it starts.
‘Is That Me?’ Police Scotland’s latest domestic abuse campaign targets young men, aged 18 – 25 years, and highlights behaviours that in new relationships are abusive and might be indicative of future, escalating abuse.
Launching the new campaign Assistant Chief Constable, Bex Smith, Police Scotland said: “Stopping your new partner seeing friends, checking their phone, demeaning them, is neither caring nor romantic. These are controlling, abusive behaviours.
“In the campaign, we are asking men to reflect on how they behave. If they see themselves and their behaviour in this campaign, then they need to take a hard look at themselves and get help.
“With this new campaign, launched just ahead of the festive period when we see an increase in reports of domestic abuse, we want men to take action and get help. Don’t be an abuser: don’t turn a promising relationship into an abusive one.”
At the start of a relationship, we don’t always see the man we might become.
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